Collaborated with Sarah Joughin, Senior Associate Director of the International Programs, to identify design problems on the Current Student webpage. Reduced text heavy section, and implemented a more use-friendly quick links icon system.
Save the Date Postcard created for the Office of International Programs’s upcoming event. Designed according to the Brand Standards of the University of Maine.
A deep dive into the brand profile, corporate brochures, and various marketing materials of Coca Cola. Through this case study, I have created a branded study report and presentation, and a mock-up Coca Cola Annual Report from scratch. Case Study … Continue reading
This project aims to establish the corporate identity of Red Mr., a karaoke company in Hong Kong. Through identifying Red Mr.’s vision and mission, market position, brand personality, and target audience, I have created a mock-up branding tool kit which includes … Continue reading
Cinema Switch, capstone project prototyped in 2018, aims to increase level of engagement to the seemingly passive film/ video viewing experience via interactive components. It could potentially serve as a new canvas for film-makers and viewers. Project Poster and Presentation Poster Installation … Continue reading
A made up lifestyle brochure designed for my Integrated Studio I class in 2012. The brochure focuses on sightseeing spots and traveling tips in Hong Kong. All contents are original. Below are a few samples of the design, access to … Continue reading
An Illustration book dedicated to the historical Chinese Opera. Digitalized hand-drawn watercolor copies, arranged in InDesign, and bound with hardcover by hand. Spreads of Contents Final Product
A study on similarities, forms, and transformations between existing corporate Logos. Created with Adobe Illustrator and animated in After Effects.
A variety of truck icons created as a practice in communicating visually on one assigned subject. Created in Adobe Illustrator.
Motion graphics video illustrating What is Hypnotism for NMD 344 class. Graphics created with Adobe Illustrator and animated with After Effects.
This project is to illustrate an existing phenomenon between something large and something small in scale. Click here to view Bullet Catcher poster.
Second Project for class NMD200 in Fall 2015. A love story on video projection. Click here for more details of our script and storyboard. – SOME BEHIND THE SCENE